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  • Do we make bad financial decisions in good times?

    July 19, 2019 by

    Financial decisions are often black or white. We are either right or wrong about them. Last year, at a mutual fund industry gathering, Deepak Parekh, chairman of HDFC, the biggest home-loan company, made a point. He said that investors tend to make bad financial decisions in good times. He attributed this to two things. Poor… Read more

  • Content Strategy: How to get started

    June 27, 2019 by

    If you are following developments in the digital marketing space, you probably have realized that you got to do some content marketing. Drawing up a content strategy is the first step in that direction. A lot of companies are stuck here. Getting started on a content strategy is perhaps like shaking things up. Stopping the… Read more

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